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Data collection procedure and analyses are described in: Stefanutti, L., Robusto, E., Vianello, M., & Anselmi, P. (2013). A discrimination–association model for decomposing component processes of the Implicit Association Test. Behavior Research Methods, 45:393–404. doi: 10.3758/s13428-012-0272-3 Stefanutti, L., Robusto, E., Vianello, M., Anselmi, P., Dalla Rosa, A., Bar-Anan, Y. (2020). Does discrimination beat association in the IAT? The discrimination-association model reconceived. Manuscript sumitted for publication. The file "DataCocaPepsi.mat" contains the responses of 199 individuals to the 184 trials of a Coca-Pepsi IAT. The file contains the three objects Category, Latency, Response, Block. - Category: the category of the presented stimulus 1 = Coca Cola; 2 = Pepsi Cola; 3 = Good; 4 = Bad. - Latency: response time in milliseconds. - Response: response accuracy 1 = correct; 0 = incorrect. - Block: IAT block type 1 = practice blocks "Coca/Pepsi" and "good-bad"; 2 = test blocks "Coca-good/Pepsi-bad"; 3 = test blocks "Coca-bad/Pepsi-good"
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