This repository contains supplemental material for the article "Six Methods for Latent Moderation Analysis in Marketing Research: A Comparison and Guidelines" by Constant Pieters, Rik Pieters and Aurélie Lemmens
Link to article: https://journals.sagepub.com/doi/abs/10.1177/00222437221077266
The folder "Web Appendix B" has example code to implement the methods for latent moderation analysis