Interest in research around human casino behavior has increased over the
last decade. Spenwyn et al. (2010) examined factors that might impact
gambling behavior and found red lighting paired with fast tempo music led
people to play faster and bet larger. Casino blackjack tables are typically
covered in felt of a single color, but there is a paucity of research about
how these colors impact gambling behavior. The current study investigated
whether the use of common casino table colors presented in an electronic
setting led to differences in blackjack betting behavior. 90 participants
were randomly assigned to a red, blue, or green blackjack table and played
a series of 10 blackjack hands. Microsoft PowerPoint slides simulated an
online casino with blackjack as the active game. Participants recorded the
amount of each bet ($5-200). A one-way ANOVA (ɑ = .05) showed no
significant difference in average betting amount by table color condition (p
= 0.61). These results indicate blackjack table color does not impact
betting behavior in electronic settings. It is suggested future research
examine how betting behavior is impacted by other table colors and the
factor of player expertise.