This project contributes to and replicates the projects 'Predicting Social Influence in Online Social Networks I, II, & III'.
In an online survey, we examine whether the IPIP dimensions ‘extraversion’, ‘openness’, ‘conscientiousness’, ‘agreeableness’, and ‘neuroticism’ as well as the consumer-susceptibility-to-interpersonal-influence scale (Bearden et al., 1989) predict whether people are more likely influenced by other Online Social Network (OSN) users.
Qualtrics software is used to collect data of 550 Facebook users. The survey will be posted on MTurk.