Study 1: Twitter Field Study

Holly Howe; Lingrui Zhou; Rodrigo Dias

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Aha Vs. Haha: The Effect of Funny Vs. Clever Advertising /

Study 1: Twitter Field Study

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Holly Howe
Lingrui Zhou
Rodrigo Dias

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Aha Vs. Haha: The Effect of Funny Vs. Clever Advertising /

Study 1: Twitter Field Study

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