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Moralistic Stereotyping of Vegans: The Role of Dietary Motivation and Advocacy Status

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Description: We investigated the role of a vegan's motivation (animal ethics vs. health) and advocacy status (advocacy present or absent) in moralized attitudes toward vegans among omnivorous participants through two preregistered studies.

License: CC-By Attribution 4.0 International

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Study 1

De Groeve, Rosenfeld, Bleys & 1 more
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Study 2

De Groeve, Rosenfeld, Bleys & 1 more
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