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DC Metropolitan Police Department (MPD) Recruitment
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Description: As the District grows, the Metropolitan Police Department (MPD) needs to hire more officers without lowering standards. To help MPD achieve its hiring goals, The Lab used insights from behavioral science to redesign MPD’s online recruitment process and tested whether the new design improved application rates. We found that streamlining the process did increase the number of applications started, but it did not have an impact on the number of people who signed up to take a qualifying test. Following this study, MPD reduced the number of steps in its application process and launched a new recruitment website.
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Components
Encouraging Police Officer Applications with Direct Mail
| Registered: 2017-06-28 18:58 UTC
MPD Recruitment Web Experiment
| Registered: 2017-10-11 16:27 UTC
A simple A/B test of existing and possible alternative MPD recruitment forms
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