Users' and Non-users Beliefs about SVoD (streaming television) - Reasons for Adopting and Quitting SVoD

Leiner, Dominik; Lechner, Maximilian; Gonzalo, Isabell

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Users' and Non-users Beliefs about SVoD (streaming television) - Reasons for Adopting and Quitting SVoD

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Description: Survey from 2022 on how users and non-users perceive streaming television (subscription video-on-demand, SVoD).

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