Relationships with Brands & Temperature Perception

Date created: | Last Updated:

: DOI | ARK

Creating DOI. Please wait...

Create DOI

Category: Project

Wiki

In this project, we seek to investigate the link between people's relationships with brands (or, more accurately, their perception of the "brand personality" of the brand) and temperature estimations. We did not register the study a priori, as pre-registration was not yet part of our daily work routine when we started this project.

Files

Loading files...

Citation

Components

  • Materials, Data, & Main Analyses


    Recent Activity

    Loading logs...

  • Additional Analyses


    Recent Activity

    Loading logs...

  • Maintaining Warm, Trusting Relationships with Brands: Increased Temperature Perceptions after Thinking of Communal Brands

    Classical theories on interpersonal relations have long suggested that social interactions are influenced by sensation, like the experience of warmth....

    Recent Activity

    Loading logs...

Tags

Recent Activity

Loading logs...

This website relies on cookies to help provide a better user experience. By clicking Accept or continuing to use the site, you agree. For more information, see our Privacy Policy and information on cookie use.
Accept
×

Start managing your projects on the OSF today.

Free and easy to use, the Open Science Framework supports the entire research lifecycle: planning, execution, reporting, archiving, and discovery.

Create an Account Learn More Hide this message