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The purpose of this study is to replicate the finding that people find it less acceptable to refer someone to a product where they recieve a nominal reward for doing so if they are the reciver versus being the sender of the referral. We will colelct 1500 participants drawn in a stratified way with unequal probabilities of selection, so that the people who complete each survey will resemble the nation's adult population (according to the most recently available Current Population Survey, conducted by the U.S. Census Bureau) in terms of gender, age, education, ethnicity (Hispanic vs. not), race (allowing each respondent to select more than one race), region, and income.
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