Gender and Emoji: Cultural Differences in Social Impression of Emoji Use

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Studies have shown that text messages with friendly emojis were judged as equally appropriate and even more likable when they were believed to be sent by a man compared to a woman (Butterworth et. al., 2019). Considering cultural variation in gender role belief, the current study investigates whether people’s cultural background will influence their attitudes towards emoji usage of male vs. female...

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