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Evaluating and Enhancing GameSense: Public Health, Social Science, and Business Perspectives (Project Year 3)
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Description: This project will evaluate the GameSense program as implemented throughout MGM Resorts International properties in North America. GameSense is a branded responsible gambling program that includes both customer and employee facing components. Using MGM’s multi-property portfolio, this project will assess the safety, reach, and effectiveness of the MGM-GameSense program. The project will comprise three waves of surveys of MGM employees and loyalty card holders, as well as analysis of GameSense service records. This project is funded by MGM Resorts International.