# Replication study of the coherent arbitrariness and the role of emotion in preference consistency
We are replicating two well known papers in consumber behavior:
- Ariely at al., 2003, Exp 1 on Anchoring
- Lee et al., 2009, Exp 1a and 2 on Transitivity
Other than updating the products to current versions in all three experiments we aim at a direct replication of the studies.
Ariely, D., Loewenstein, G., & Prelec, D. (2003). “Coherent Arbitrariness”: Stable Demand Curves Without Stable Preferences. The Quarterly Journal of Economics, 118(1), 73–106. https://doi.org/10.1162/00335530360535153 &
Lee, L., Amir, O., & Ariely, D. (2009). In Search of Homo Economicus: Cognitive Noise and the Role of Emotion in Preference Consistency. The Journal of Consumer Research, 36(2), 173–187. https://doi.org/10.1086/597160