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Category: Project

Description: Our objective was to describe US state public health agency engagement with Twitter as a networked public, from 2012 through 2022. We used Twitter API data as indicators of state health agencies’ engagement with the 4 key qualities of communication in a networked public: scalability, persistence, replicability, and searchability. To assess scalability, we calculated Tweet volume and audience engagement metrics per Tweet. To assess persistence, we calculated the portion of Tweets that were manual Retweets or included an account Mention. To assess replicability, we calculated the portion of Tweets that were Retweets or Quote Tweets. To assess searchability, we calculated the portion of Tweets using at least 1 hashtag. This repository contains the scripts to replicate this analysis, assuming capability to rehydrate the provided Tweet IDs.